HEX’s primary design intention is price appreciation that overperforms as much and as fast as possible. The idea was to create a cryptocurrency that appreciates faster than Ethereum (ETH), whose price made a 10,000x in 2.5 years. HEX already has done a 10,000x in under 2 years and that's before Staking. Bitcoin (BTC) went up 10x from $6500 to $65k in the same timeframe while ETH did a 30x from $140 to $4400. HEX outperforms almost every other cryptocurrency, because it is a superior product. HEX outperformed and outpaced the growth of both Bitcoin & Ethereum in their first 2 years. If HEX continues to grow faster, it might beat Bitcoin's record 6,500,000x in 12 years, which would put HEX at $367.

HEX’s price is uncorrelated from the performance of other cryptocurrencies because most of HEX’s liquidity is against USD. Heart's Law states that the prices of most cryptocurrencies are correlated as a result of having most of their liquidity against BTC. This means if Bitcoin has a drawdown, most other cryptocurrencies will drop even more, while HEX does its own thing. HEX holders are safe from potentially negative BTC scenarios, such as another exploit, Mt. Gox selling, FUD, Tether imploding, etc.

So far, HEX’s price went up 1421x against Bitcoin and 361x against Ethereum.

Many successful investors have had to withstand harsh price fluctuations. On its way to 6,500,000x returns within 12 years, the Bitcoin price dipped 94%, 95%, 81% and 86%. On some exchanges it flash crashed as close to $0 as possible. Amazon dropped 95% once too, and now it handles over 50% of all internet sales in the USA.

In HEX´s first year the price dipped 81%, 73%, 59%, 67%, 87% and then went on to make new all time highs. Price dips are often opportunities for the impatient to give their money to the patient. HEX’s large price movements up and down are a feature, not a bug. People who buy tops and sell bottoms hand their money to those who buy bottoms and sell tops. Transferring monetary value from traders to holders lowers volatility over time and holds the price up.

Notice that the HEX website tells you that prices will go up and down violently, while the websites of Bitcoin and Ethereum do not. When the most important thing to users is the price, what would be more important than discussing it? HEX is about realistic expectations.

HEX Stakers get rewarded for locking up their HEX for time periods of their choosing, between 1-5555 days (about 15 years). The yield consists out of a yearly 3.69% inflation, bonuses like the historic BigPayDay, and penalties.

HEX Stakers mint their own rewards, no one owes anybody anything. By starting a new Stake you only ever owe your future self. You run the code for minting your own rewards yourself without any work from anybody else. Individual users minted every HEX into existence, just like in Bitcoin. HEX rewards are dynamic just like Bitcoin mining rewards. No one in the world can promise you how much you might make running HEX, because no one knows how valuable HEX will become.

HEX pays you rewards regardless of the price moving up or down.

Bitcoin's price did a 6,500,000x from $0.01 to $65,000 in 12 years. Ethereum did 26,000x from $0.15 to $4,000 in 6 years. Had you put in $1, you could have made life-changing wealth, many did. If HEX continues to grow faster it might beat Bitcoin's record 6,500,000x in 12 years which would put HEX at $367. So far, HEX’s price went up 1421x against Bitcoin and 361x against Ethereum.

Cryptocurrencies have a lot more benefits than just increasing in value a lot. HEX has all of the benefits of Bitcoin & Ethereum like true ownership, decorrelation from other asset classes, fungibility, divisibility, anonymity, relatively easy storage, really easy transferability, verifiability via the public ledger "Blockchain", censorship resistance...

HEX has a lower inflation rate than Bitcoin did - even after Bitcoin cut the rate in half twice in its first 10 years. HEX’s inflation dropped down to under 3.69% within a year, whereas it took Bitcoin over 10 years. HEX Stakers are paid inflation to hold the price up. Bitcoin miners are paid to sell the price down. Miners then hand that money over to mining hardware and electricity companies which are often hard on the environment.

HEX Stakers earn far more yield than the inflation rate. Only a small part of all HEX are actually Staked, around 10% at the time of writing. Because the 3.69% inflation is applied to all HEX in existence the average APY for Stakers is dozens of percent every year.

To HEX Stakers inflation is a benefit, not a cost. HEX’s inflation is also delayed because it is only paid upon Stakes ending - and many Stakes last 15 years. Since inflation is only paid on coins that have been minted and coins only mint when a stake is ended, HEX’s inflation rate stays extremely low.

You can simply buy and hold HEX just like any other ERC20 token. Optionally you can Stake your HEX to receive yield on them. The rewards are paid in HEX. This way the yield on your HEX multiplies with the price appreciation of HEX against USD.

By Staking their HEX, Stakers reduce the supply, which puts upwards pressure on HEX’s price. Stakers receive rewards for not being able to sell their HEX while it's Staked. You can choose a fixed timeframe from a single to 5555 days (about 15 years). Longer Stakes earn more rewards "LongerPaysBetter". You can also have multiple Stakes!

Active Stakes earn additional yield when people end their Stakes earlier or later than they committed to. HEX’s time-locked deposits are more serious than the time component of T-Bills or Bonds, which can be sold, whereas staked HEX cannot ever be sold. HEX may be the first financial product in history with so many billions of dollars being truly time-locked for 15 years at a time. The average Stake length in HEX is over 6 years!

HEX is a Nobel Prize-worthy economics breakthrough.

When you start a new Stake you burn your HEX and receive Shares (called "T-Shares") in return. The longer you Stake the more Shares you get "LongerPaysBetter". Each day at midnight UTC every single Share accrues rewards in HEX. The more Shares you have the more rewards you receive.

1 T-Share = 1,000 B-Shares = 1,000,000 M-Shares
1 M-Share = 1,000,000 Shares

You can calculate exactly how many T-Shares a new Stake would get.

At the time of writing, there is over $60M of onchain exchange liquidity just on Uniswap alone. Despite people already having cashed out millions of dollars to pay off mortgages, buy cars, watches and other expensive stuff, the price continues to go up.

Low liquidity enables the price to appreciate. For example, Bitcoin has hundreds of millions of dollars of liquidity which makes it very hard to move the price in any meaningful way. Institutional investors have bought billions of dollars worth of Bitcoin and the price barely moved, because of relatively high liquidity. Also, Bitcoin's liquidity sits mostly on centralized exchanges, while most of HEX’s is transparent onchain in decentralized exchanges like Uniswap.

Heart's Law states that cryptocurrency prices go up and down with Bitcoin's price, because they're bonded by the liquidity in their trading pairs. For instance, in the case of Ethereum, the ETH/BTC pair: since they are literally interchangeable with each other, when one gains value, both do. Most of HEX’s liquidity is in USDC, a stablecoin backed by real USD. Because of this, HEX’s price moves independently from other cryptocurrencies. HEX is a highly uncorrelated asset which makes it important for diversification.

HEX (originally known as BitcoinHEX, later hex.win and finally HEX.COM) was founded by Richard Heart. After multiple years of building & optimizing the game theory, HEX was released on December 2nd, 2019 with a one-year-long launch phase. Bitcoin holders were able to claim HEX for free or transform ETH into HEX with the Adoption Amplifier (AA). There also was a 1-tier referral program to onboard as many users as possible. Over 300,000 BTC, worth tens of billions of USD, in over 30,000 different addresses, minted their own HEX using the smart contract.

The last day of the launch phase was known as the BigPayDay; where all unclaimed HEX were distributed to the Staker class. The claim phase, AA & referral program ended on that day. Now HEX is a lot simpler: you can send & Stake it with the smart contract function, known as the base layer.

All of the distribution processes were designed to give the strongest believers the most HEX so that they can hold the price up in the future. So far this worked out great: HEX operates perfectly without a single bug, even throughout the complex launch phase.

Because of HEX’s aggressive marketing philosophy, almost everyone in the cryptocurrency space called HEX a scam. After the first 2 years of flawless operation with a 10,000x increase in price the first "crypto experts" are beginning to like HEX.

HEX had 2 independent security audits from Chainsecurity.com & CoinFabrik.com and 1 economics audit. Bitcoin for instance has never been audited. HEX solves one of the most dangerous bugs that affected Bitcoin and other cryptocurrencies because HEX’s consensus code can not be modified. Bitcoin has had 2 bugs where someone could mint as many free Bitcoin as they wanted: one was exploited and the other was caught just in time.

The CVE-2010-5139 bug on August 15th, 2010 resulted in 184,000,000,000 BTC being minted. Developers Gavin Andresen and Satoshi Nakamoto had to roll back the Blockchain in order to purge this transaction from block 74,638.

More recently, on September 17th, 2018, the CVE-2018-17144 bug was discovered by a Bitcoin Cash developer who selflessly took action before it could be similarly exploited.

HEX’s code is public. Anyone can see and verify it. Anyone can read the audits:
CoinFabrik security audit (PDF)
CoinFabrik economics audit (PDF)

HEX is signup-free and secure, executed peer-to-peer on the Blockchain. No middlemen, no counterparty risk!
Honest people have lost Billions to scams, thefts and hacks because they gave up control of their money. If you want to earn yield on your Bitcoin, you have to lend it out and hope you ever see it back again. Tragically, after 10 years, 42% of all Bitcoin now sits in only 2000 wallets. The people were given control, only to give it away again. In HEX, no one owes you anything, it truly puts you in control. You mint your own HEX rewards yourself when you end your stake. Like how Bitcoin miners mint their own Bitcoin rewards. You are the network being in complete control. There are no middlemen or managers in HEX.

Cryptocurrency was invented to remove middlemen and the need to trust other people with your money. Math is more trustworthy than man. HEX fulfils this ideal. It does its magic with no management, no promises and no expectations of work from others. HEX performs well solely due to its design and community.

HEX has operated perfectly since its launch on December 2nd, 2019. It has 100% uptime with zero bugs while so many other things fail. The code of the HEX smart contract has been developed by expert developers; in fact, the same devs have already fixed bugs they discovered in Ethereum’s codebase. HEX’s code has passed two independent security audits with flying colors.

Bitcoin had 2 inflation bugs where anyone could have minted as many free coins as they wanted. Of course these exploits don't always get fixed before being exploited. Also Bitcoin's official website has been hacked and people lost thousands of USD as a result.

HEX operates perfectly. Not a single bug - ever. The website HEX.COM has never been hacked. HEX cannot be better.

HEX is censorship resistant and robust by being truly decentralized on the Blockchain. Anyone can run the HEX code and the HEX community has released numerous open source tools which make it even easier. Many projects claim to be decentralized, but actually rely on administrators to not change the code. The HEX code is a single immutable smart contract on the Blockchain which cannot ever be changed. This is why many developers are so comfortable building on top of HEX.

Even if this website goes down, or the founder Richard Heart dies, HEX continues to operate. Users can interact with the HEX smart contract via multiple independent frontends. There is no way for anybody to stop HEX. There is no "off" switch.

HEX is an ERC20 which means that almost all cryptocurrency wallets support it. The recommended wallet is MetaMask. In case you store more than $10,000 worth of crypto you should get a hardware wallet like a Trezor (Instructions). For $1M+ consider multi-sig setups; for example with Gnosis Safe.

Never hold any kind of cryptocurrency on an exchange. Always withdraw and store them in your own wallet. Write down your secret 12 word recovery phrase. This truly puts you in charge to handle your own money. No one else can spend your money.

More detailed explanation

Cryptocurrencies like Bitcoin and Ethereum use a Blockchain to store who owns how many coins. It's like an Excel spreadsheet on the internet that inflates to keep it honest and requires your password to spend. HEX runs on the Ethereum Blockchain so its inflation does not have to be spent on securing a network and is given to Stakers instead.

Blockchains allow for "trustless" money transfer. You do not have to trust any third party like a bank or PayPal to transfer monetary value to someone else.

HEX is just a single smart contract ("App") on the Ethereum ecosystem. Like many other cryptocurrencies it follows the ERC20 standard which makes it compatible with a lot of wallets and exchanges. You have to pay a fee to the Ethereum network every time you send HEX. You don't have to pay any fees to receive or hold HEX.

Ethereum's mining algorithm is also ASIC resistant. It's more diverse and censorship resistant than Bitcoin’s SHA256 ASIC mining, this way it can be mined with a common GPU. Unlike for Bitcoin mining, you don't need to buy special hardware from some mining equipment company. You can buy GPUs from many different sources, not so with Bitcoin mining hardware.

HEX adds value to the 2nd highest hash rate Blockchain called Ethereum. This enhances security and interoperability.

In Bitcoin, the miners get paid to destroy the environment, it is Proof of Waste and only gets worse. HEX is Proof of Wait: Stakers get paid to hold up the price without any negative externalites. To "mine" new HEX you don't need expensive equipment that destroys the environment like in Bitcoin.

HEX is not yet listed on any big exchange, and is still gatekept on multiple big sites that list cryptocurrencies by Market Cap. Few people know about Bitcoin; even fewer own BTC, and almost nobody even knows about HEX.

It is also still complex to even buy HEX. Richard Heart's Ethereum fork called PulseChain, which will drastically lower transaction fees, is not even released yet. Imagine a future where easy to use fiat onramps allow users to directly dollar cost average into HEX with low fees.

All of this is opportunity. There is abundant room for growth after the first 10,000x in price increase. Once Bitcoin's price had appreciated by 10,000x it continued to grow another 650x on top of that and it might continue to go up even further.

Normal cryptocurrencies have 2 things: price and hash rate. HEX has: HEX price, share price and the measurable components that directly affect profit per T-Share: percentage of supply Staked, average Stake length, average Stake size, calendar of expiring Stakes, early & late end Stake penalties.

HEX Stakers learn to delay gratification and have something to look forward to in the future. HEX promotes mental health: Staking/holding gives piece of mind, whereas trading promotes mental distress and is bad for your health. HEX encourages users to lock their money up and think about more important things while their Stakes are active. You don't have to worry about trading while your money is locked up.

HEX changes the mindset in the cryptocurrency space from trading to saving.

HEX is the first cryptocurrency in the world with a chart of its future locked supply. You can see when big stakes are set to expire in the future and plan around them. This secures buyers’ confidence in the future value of their investment. HEX improves price discovery and may reduce volatility by incentivizing the market to disclose better data about the future.

HEX.vision is a community made site to get in-depth analtics about HEX. It runs on Elastic Kibana, is highly customizable and allows you to see a chart of when Stakes are set to expire.

Which may be why HEX is one of the most popular coins traded in decentralized exchanges, where there is no signup and no counterparty risk. Because this happens onchain, you can inspect every address, seeing when it bought or sold, whether it has HEX stakes open, when those stakes expire, what other coins they hold, everything! HEX also has unique properties that make it interesting for traders like a chart of the future market supply. You can see when big Stakes end and plan your own ones accordingly.

Even though HEX has the most transparent trading in the world it still encourages people to hold instead of trade. Trading is bad for your health. Most traders lose. The only party that consistently benefits from trading is the exchange that wins because of fees. Margin trading is even worse because it amplifies these effects. HEX encourages holders to Stake which is the opposite of trading.

Holders win, traders lose. The longer your time horizon the better.

In the stock market, laws require insiders to warn the public before they might sell shares. People care about when and how much supply of something they own might hit the market. The HEX TruthEngine improves on this, gathering more information from the market about its future behavior. The HEX TruthEngine rewards users for declaring how long they'll hold and when they might sell. Users that break their word have penalties which pay the users that kept their word.

People like to buy cheap stuff because of unit bias. HEX intentionally has hundreds of billions of units to make a single unit (1 HEX) "cheap". The sweet spot for this is between $0.01 and $10. Bitcoin on the other hand has a maximum of only 21,000,000 units which makes a single Bitcoin seem really "expensive".

New, inexperienced users would rather buy a whole coin that is worth less than $10 then own a fraction of an "unaffordable" coin that is worth tens of thousands of USD per unit. It feels better to own thousands or even millions rather than only a fraction of a unit.

Just like Bitcoin, HEX is highly divisible up to 8 decimals. 1/100,000,000 Bitcoin (0.00000001 BTC) is called a "Satoshi". 1/100,000,000 HEX (0.00000001) is called a "Heart". These sub-units might become more relevant in the future if the price continues to increase rapidly.

Hexagons are futuristic. Science fiction films utilize this. HEX has only one syllable and cannot be misspelled. Bitcoin often gets misunderstood as "Bitscoin", "Bit-corn", "BitCoin", "bit coins"...

Abstract brand names like "HEX" are high-risk, high-reward. Once they reach virality people associate the names only with the brand and not anything else.

The gradient of the logo has the maximum possible contrast. It sticks out, for example on coin ranking sites. The 3 hexagons symbolize exponential growth. Up and to the right. It works in big and small. It works with the gradient and in unicolor. It also works if you only see a part of it.

The "HEX.COM" wordmark has the same length as "Bitcoin" at 7 letters but includes a whole domain. HEX owns it's .com domain, Bitcoin doesn't. The business that owns Bitcoin.com sells a "fake" copy of Bitcoin.

design_servicesGet branding assets

HEX may be the first financial product in history with so many billions of dollars being truly time-locked for 15 years at a time. More than 5 years on average!

In bonds, CDs, you name it, you can just sell anytime. In HEX, you are actually locked up for a long time - no breaking your word. You cannot sell without severe penalties. Period. Delayed gratification is king.

The HEX share rate system might be worthy of another Nobel Prize. It makes sure that longer Stakes always receive more rewards than shorter Stakes. This works via a central share rate that can mathematically only ever increase to simulate compounding interest. It allows Stakers to virtually lend value to holders of liquid HEX.

Here is a scientific paper auditing the economic validity of the share system.